AHPI welcomes the introduction of the levy on sugar sweetened drinks.
AHPI welcomes the introduction of the tax on sugar sweetened drinks, which comes into force in Ireland today. AHPI has lobbied for this tax, which is one of a range of measures and interventions which will be required to reduce obesity in Ireland. Sugar sweetened drinks are readily available and high in calories. They are strongly associated with weight gain and are heavily marketed, especially to children. The introduction of this tax is already having a positive effect as some manufacturers have started to reformulate their drinks by reducing the amount of added sugar levels in them.